Use Current Events To Increase Traffic

While there are tons of off-site activities that can be done to increase site traffic, many people often overlook a simple on-site task they can use…

Create articles related to popular current events.

Regardless of your particular niche, you can almost always relate an article back to some current event. Here are a view reasons why it works:

1. Increase chance of ranking high in search engines. There is a reason why reporters try to be the first one to jump on the story, and then others quickly follow. After a big event or news story, see what the most search keywords are. Odds are it will be filled with that particular news story. You never know when you might happen to sneak into the top page.

2. You never know who is tracking you. Often times, many sites run some sort of “external related article” section at the bottom of their site. Either you signed up to be part of it, or somebody just happened to add you to the database. Whatever it is, by creating articles related to current events you also increase your chances of showing up in more related article sections.

The key point here is to take advantage of major events and leach off that traffic.

Learn more of these tactics and strategies with ASANT Media’s free Site Starter course.