Adsense has been the go to revenue service for many online web sites, and why not? Sign up is free and easy, and the ads are automatically related to your site. That being said, many people often have trouble making any money with the service.

In theory Adsense should be a killing and an easy way to make money, but the problem is that many just don’t implement the ad structure for the best results. People always think you need tons of traffic, but there are other ways to improve your revenue from Adsense.

If you already have Adsense up and running on your site, then you are probably aware of the loads of different companies advertising through the Google platform. Why not use this to your advantage?

The rules of Adsense clearly states that you cannot promote clicks to your ad; however, there is nothing wrong with improving your chances of clicks.

For those that are unaware, Adsense ads crawl the content on the page and display related ads. Knowing this we need to capitalize on this system. Let me give you a quick example of what I am talking about:

On my investing blog, I have several reviews for various stock brokers. While some have their own affiliate programs, others don’t. So how can I take those brokers that don’t and create my own “affiliate system?” Something is better than nothing, right? I simply fill my review with keywords for that broker. Odds are that they will have some sort of ad campaign running through Google. At the very least, some stock broker will show up.

In relation to my investing blog, I did a review for thinkorswim stock broker, threw in an Adsense 300×250 campaign, and 5 times out of 10 a thinkorswim ad came up. Obviously if somebody is reading a review about a particular product and then see an ad for that or a related product, they are more inclined to click on it.

You’d be surprised to see how much this trick alone will boost your revenue. Better yet, if you are able to get search traffic, conversions will run even higher.